The Business

This eBay store is operated by dvdorchard®, a DVD online retailer in Australia selling:

·  DVD movies, music and games

·  Audio CD’s

·  Boutique wine

Business is transacted over eBay and through the web site www.dvdorchard.com.au.


Customers

dvdorchard® appeals to both the avid collector and casual shopper who seek to choose from a wide range titles at competitive prices with the convenience of shopping on line and the security of dealing with a certified organization.


Business Features

Unlike shopping at the supermarket or local store, dvdorchard® customers:

·  Choose from a full catalogue of titles currently available, previously available/deleted and expected to be released in the foreseeable future

·  Have the convenience of 24 hour shopping without leaving home

·  Benefit from home delivery and a gift wrapping/gift card service

·  Can maintain a wish list for future purchases

·  Can maintain a personal library of DVD’s owned

·  Obtain a wealth of information about a title which is only readily available on a web site

·  Can pre-order with auto-delivery on release

Competitive Advantage

·  dvdorchard® has arguably the widest range of titles available

·  dvdorchard® pricing is competitive and often less than that of major competitors

·  dvdorchard® emphasizes customer service

·  dvdorchard® has the endorsement of Global Reviews as a reliable and legitimate online retailer

·  dvdorchard® customers are rewarded for their loyalty - Orchard Points and prizes provide cash saving benefits

·  dvdorchard® encourages use of Bpay and Direct Deposit facilities

·  dvdorchard® accepts all major credit cards without surcharge

Business History

Trading commenced in December 2000. The business was based initially in Brisbane and moved to Sydney in August 2004.


Business Advantage

dvdorchard® was recently ranked first in the top 10 online retailers in Australia by Global Reviews, a Melbourne-based online review business whose services are utilised by many major Australian retailers.

This result was achieved against stiff competition from major retailers such as Amazon, Wishlist, MyerDirect, Shopfast, Woolworths, ColesOnline, David Jones and EzyDVD.

dvdorchard® holds a Global Reviews Special Certification confirming dvdorchard provides a safe and reliable shopping service.


Business Growth

The business has been rapidly expanding since inception.

Today dvdorchard® has:

·  An established chain of commission based affiliates feeding ongoing traffic

·  Established supply facilities with major wholesalers such as 20th Century Fox, Roadshow Entertainment, Columbia TriStar, Warner Home Video, Paramount and Universal Pictures.

Our performance confirms that the take up of online retailing is gaining momentum and any apprehension of making purchases on the internet is diminishing.


People

The business is a family concern. Management is attended to by:

·  Richard Foate - CEO – distribution, customer service, purchasing and web site content

·  Tony Foate – marketing, accounting and business planning

Website and systems programming is attended to by both Richard and Tony Foate.


Business Substance

While the website is the prime point of contact with customers, the business is supported by:

·  Back office systems with a high degree of automation

·  Customer email marketing facilities

·  In-house programming and graphic/web design skills.

·  In-house day-to-day business management and operations


Business Details

Trading Entity:
dvdorchard Pty Limited As Trustee For
dvdorchard Trust Trading As
dvdorchard®
ABN 74 673 892 169


Contact Details

Telephone: +61 2 9956 7022
Fax : +61 2 9956 7044
Email: enquiries@dvdorchard.com.au
Postal Address:
PO Box 1749
Neutral Bay NSW 2089
Sydney Australia


Customer Testimonials

The following are some testimonials from our customers:

Thank you for taking the time to speak with me by phone. This day and age you cannot be too careful with interent ordering! After contacting you and reading your positive feedback on your website I felt comfortable ordering by credit card and I look forward to receiving my parcel in the post. Regards. Joanne.

My first two orders from dvdorchard arrived this morning. I just wanted to drop you a line to thank you for the prompt and efficient service. Everything your website said would be done was done (e.g. tracking numbers, SMS notifications etc.) simplifying the whole experience, and facilitating safe delivery. I look forward to doing business with you again soon.Many thanks, Larissa.

Thank you for once again your efficient and prompt service. My DVD’s arrived safely and I will definitely be a return customer. Bob.

May I thank you for your extremely rapid response to my order from England. These dvds were a special request from my grandson in Brisbane and would have taken up to 3 weeks for me to get them from this country to him. I shall definitely be using you again the next time he requests dvds (which is usually very regularly). Also the postage is so much cheaper. Thank you for your great service. Judith - England.

Wow a business that delivers ... very professional from go to whoa...!!! I won't be your biggest customer but I won't be buying dvds elsewhere! Many thanks. Bob - Tasmania.

Thank you, I would just like to say………..that is excellent customer service, I work for Woolworths, and we are supposed to have great customer service, but that is extremely good, I was not expecting to get a response as quick as that on a Sunday. Thanks again.David

"Wow!! I came across dvdorchard in a web search for Australian providers of the newly released Babylon 5 1st season set (you'll be happy to know you rank highly in Google on this!).

I went carefully through your site - impressed initially with the nice, clear layout - and found what I needed quickly. Then proceeded to purchase a copy - with a bit of misgiving, as I'd never heard of your organisation and with the web - well, you just don't know a lot of the time. But I was reassured every step of the way in your purchasing process - given all the information I needed to feel comfortable with the transaction, from upfront costs to exact details of shipping, and control over the order.

I am so impressed with your excellent service - the SMS message is just above and beyond the call of duty!

And so I was delighted to receive my DVD set within a few days of you advising it had been shipped. Wonderful service! Thank you so much, I'll be using you again with much confidence!

A very satisfied customer"Jehni - Thornlie WA

"A quick note to say thanks for the great customer service. I ordered a DVD on Monday, paid by Bpay and had it delivered by Express Post on Wednesday. Awesome!

The reason I am very happy is because you were the cheapest site that had the DVD l wanted and eventhough I paid $5 for Express Post, it still came to around the same price as your nearest competitor, which is xxxxxx.

The View Order status facility is fantastic and I was able to see that payment was received and goods shipped before you even emailed me. xxxxxx who has great prices still doesn't even have those facilities.

You have won my custom from now on. I will also be referring my brother who buys a lot of DVD's (the DVD I ordered is for him for Christmas) to your site.

Keep up the fantastic job. Also thanks for being an Emailcash.com.au reward
partner, as now I can claim points for that too!!!" Felicity - Footscray VIC

"I wish to thank you for the prompt delivery of my order. Within 2 days my order was delivered to my door. Your response is excellent, it was a pleasure doing a transaction with you. I will strongly recommend dvdorchard to my family & friends. Apart from your quick delivery, I found your site to have been the most easiest to navigate, plus being able to pay by BPAY was also a great incentive to shop with you. Thanks once again, keep up the good work." Sandra - Smithfield SA

"Thankyou very much for such a prompt reply. I was thinking I may not hear back for a little while, as is the case with most email correspondence. But you've only enhanced your reputation, you guys are doing a top job." Mitchell - Epping NSW

"Order arrived this morning. I'm VERY impressed with both your pricing and
your service. I will recommend you to all my friends and continue to shop
with you guys regularly." Matthew - Eagleby QLD

"thank you for your help. you have very good customer service. i am very
impressed. thank you". Robin Watson

"Thanks dvdorchard for giving us DVD buyers a very friendly site to purchase our requirements; your site is well organised and your prices are favourable. I have just placed my first order and found the ordering process 1st class; it makes it easy for ordering on line and I look forward to doing more business with you in the near future. Keep up your standards and security." Geoff Dixon

"Thank you ever so much Richard - fax has been received. This is my second contact with your customer service at dvdorchard and I have found it to be exemplary. I will spread the word and continue doing business with you." Patrick O'Rourke

"Just wanted to let dvdorchard know how stoked I am with your business. I placed my first order the other day (Training Day) for the cheapest price in R4, and it was shipped out the day before its official release. On arrival I was very pleased to see it had been wrapped in padded foam and a sturdy cardboard envelope. The Freddo Frog was also a very nice touch indeed! :) Needless to say I am very happy and will be using dvdorchard for most of my orders from now on. I also love your clear informative and vibrant website, your great newsletter and your A1 customer service. IMHO you're quickly becoming the best DVD site in region 4. Keep up the great work guys!" Simon Reidy

"Just to let you know I received the parcel today in good condition. You have provided very good service at very attractive price. Will do business again." Thanh Tang

"Great service , I never expected someone real on the other end of this email, thanks for checking it up." Aidan O'Donnell

"I just wanted to say a big THANK-YOU!!! I ordered from your site for the first time by getting the Star Trek boxed set (a big gamble from a new and unknown site). I was *completely* happy with your service, prompt delivery and especially your *prices*. Much better than ###### :) I'm a *very* happy girl. Good work, guys." Amanda - Victoria.